Integration · CRM

Strique × HubSpot

Bi-directional CRM sync. Strique reads deal state to inform campaigns and writes contacts and activities back from agent actions.

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What Strique can do with HubSpot

  • Contact + deal sync
  • Attribution writeback
  • Lifecycle-triggered automations
  • Contact enrichment from My Stuff
  • Voice agent writes call outcomes to timeline
  • Pipeline reporting in Canvas

Connect HubSpot via OAuth and Strique becomes a CRM-aware agent. It reads deal stage when deciding which leads to enrich, which to pass to a voice agent, and which to queue for a lifecycle email. Every action it takes (call, email, social touch) writes back to the contact timeline.

When a deal advances to 'demo scheduled,' Strique automatically drafts a tailored prep doc pulling from My Stuff and the contact's LinkedIn. When a deal is lost, it logs the reason, enriches the account, and schedules a 90-day re-engagement sequence.

Permissions needed: contacts, deals, tickets, engagements (read + write).

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