Cotton & Co scaled Meta spend 4× while holding ROAS at 3.2×.
A premium apparel brand used Strique's paid-media agent loop to 4× spend without degrading efficiency, building a compounding creative library in the process.
0×
Meta spend increase
0.0×
Held ROAS through scale
0
Creatives shipped in 90 days
+0%
New-customer revenue
What shipped, in their words.
When Cotton & Co's CMO Marcus Li joined, the brand was spending $45k/month on Meta and hitting a ceiling. Every time media spend scaled, ROAS collapsed. The creative team, a full-time designer plus a rotating bench of freelancers, couldn't ship fast enough to feed the algorithm.
Strique took over creative generation and campaign ops within the first two weeks. By month three, Cotton & Co was running at $185k/month on Meta alone with ROAS steady at 3.2×. The creative library had grown from 14 active variants to 127, with the agent retiring fatigued creatives and shipping replacements every 48 hours.
'Game-changer for PPC ad campaign management,' Li says. 'The agent reads its own results and compounds. It's not a tool. It's a colleague.'
Want numbers like these?
Every team on this page started with a 15-minute demo. So can you.